This post is to explain what you shouldn’t do when advertising in your blog. Anything said in a different way will easily be digested. If you stop doing what I mention below, you will be able to have the visitors stay for long in your blog.
If you are a blogger, especially a blogger who wish to earn a living online, you will push many ads and at times you might even over do it. You can advertise in a way that your readers should not be distracted by advertisements. After all, they came to read your blog and not to see advertisements. I always used to say this:
Have advertisements in your blog and not blog in advertisements
Try these and you will have your visitors off your blog very easily. Also you will see a decrease in subscribers.
Place AdSense more than twice in the middle of a blog post
Normally, bloggers say that you will get an increase in earnings if you place them in the blog posts. But this had led to a misconception that few bloggers place more than 2 ad units in the middle of the post.
Use In-Text Advertising in a weird way
I have seen bloggers who use In-Text advertising in an evil way :). For those who don’t know what is In-Text advertising, it is a type of advertising where special keywords will be double underlined and will lead to the advertiser’s website when clicked. You can differentiate it from normal links by seeing the double underline. To send your readers off your blog, try to find the keywords which the In-Text advertising double underlines and add a normal link to the words surrounding it. This will confuse the reader and will lead your visitor to the advertiser’s website.
Have Pop-ups and pop-under advertisements
This is the most efficient way of send your readers off your blog. Add Pop-ups and set them to appear after every refresh of your blog. You can use it in more evil way by setting your blog to automatic refresh after a particular duration and allowing the pop-up to appear. By doing this, your readers will get irritated and soon leave your blog. This will also lead to a situation where the readers will never return to your blog again.
Link to your affiliate link telling it is a good post
This is one of the worst types of linking I’m starting to see in the blogosphere. Tell you read a good blog post and link to your affiliate site saying it is the post you read. Hide the affiliate link else your reader will not click on it and go off your blog.
If you ever plan to do one of the above acts, don’t expect your blog reader to come to your blog again even if you write a top notch article. Head over to the big blogs and see how efficiently they display ads. Try to follow them. Your main aim should be getting more readers and subscribers. Earnings will automatically flow in once you have a large reader base. Now go to your blog and see all over as if it one of the 100 blogs you read everyday. Is that the type of blog you look forward to or is it having too many advertisements? If your heart says it is the latter, then change the advertising method soon before you lose any reader. Once you change it, you will see a increase in the page views and also in the subscriber count. Not only that, but your readers will also start to comment more in your blog.
